My primary role at Bauer is to design pitch decks for the sales teams, for when they pitch to clients. One of my proudest moments was the success of the 2023 renewal for Wickes. Wickes are Bauer’s longest serving partner of 11 years.
This time around, the sales team wanted the design of the decks to be lean in the homely interior design side of Wickes, as opposed to the masculine DIY side of their business. This change was requested because this kind of style was done in the last few renewal decks, and they wanted to present a new style to the client.
One of my major contributions to this project was designing a moodboard that created the final look and feel of the deck. One experiment I tried was using a different colour on each slide with a reference to the paint colour from Wickes’ website. (For instance, No. 710 Parma Violet, No. 825 Botanical Green etc)
The project was completed in 2.5 days, with many fires to put out This is normally something that would take 5 days to do but was completed in half the time.
Comments from senior management came in and said that the client loved it and couldn’t stop complimenting the deck throughout the pitch.